VISIONS OF SOCIETY: B ureaucratization 42 * of Society The McDonaldization G EORGE R ITZER R itzer uses the triumph i ffast food chains as a parable for some general trends characterizing contemporary Ameri raise society. We have accommodate a nation driven by concerns for tenableness, speed, and fjficiency t assume be so thoroughly illustrated by the McDonalds style i f operation. Food, packaging, and service are throwed to move apace and cheaply through these restaurants, gravid customers the most modern have experience. Speed, convenience, and standardization have replaced the flair o f design and creation in cooking, the corrifort i f relationships in serving, and the smorgasbord available in choice. McDonaldization has become so pe1vasive that one can travel to nearly any(prenominal) urban center or town in America and find beaten(prenominal) chainstyle restaurants, shops, hotels, and other avenues for mercenary exchange. This has fostered t he homogenization i f American culture and life, aerodynamic along a set i f rational, fjficient, and inert principles. M at have been the benifzts i f this sweeping sameness? M at have we lost? Imo what areas past from fast food has this trend expanded?
A wide-ranging process o f rationalization is o ccurring crosswise American society a nd is h aving an progressively p owerful i mpact i n m any o ther parts o f t he w orld. It encompasses such disparate p henomena as fast-food restaurants, T V dinners, packaged tours, industrial robots, plea bargaining, and o pen-heart procedure o n a n assembly-l ine basis. As w idespread and as i mportant ! as these developments are, it is c lear t hat w e have barely b egun a process t hat promises even m ore e xtraordinary changes (e.g. genetic engineering) i n t he geezerhood to come. W e can t hink o f r ationalization as a historical process and moderateness as t he e nd solution o f t hat d evelopment. As a historical process, rationalization has distinctive roots i n t he w estern world. W...If you want to raise up a abundant essay, order it on our website: BestEssayCheap.com
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